Te Moana a Toi is the name of the Iwi Māori Partnership Board (IMPB) representing the iwi across Mai i Ngā Kuri a Whārei ki Tihirau. The name originates from Toi our eponymous ancestor steeped in indigenous wisdom and knowledge. As a tohunga and the founding tupuna of Te Moana a Toi, he was regarded as an expert navigator and ancient explorer. Renowned as a pioneering ocean voyager, Toi was one of the first to land at Kakahoroa (Whakatāne) before establishing a settlement there. Toi is referred to by some as Toi Kairākau – the man sustained from the forest, and to others as Toi te Huatahi the man of the first fruits. His many descendants are referred to as ‘Nga Tini o Toi’.

Our strategic objective is to capture the needs and aspirations of our people utilising a Toi Ora wellness approach as reflected in Toi Ahorangi
to ensure the improvement of the lives of our whanau and shift the paradigm from kahupo centered services towards Toi Ora wellness
and prevention built on He Pou Oranga Tangata Whenua Determinants of Health.

Te Moana a Toi has a population of over 255,000 residents with two thirds living in the Western Bay of Plenty and a third in the Eastern Bay of
Plenty with the major population centers being Tauranga, Katikati, Te Puke, Whakatāne, Kawerau and Ōpōtiki. Of this, 31% are under 25 and 26%
identify as Māori.